Wholesome! Fair Trade Organic Cane Sugar is made from certified organic sugar cane grown in South America. The cane juice, rich in molasses, vitamins and minerals, is squeezed from fresh sugar cane, evaporated and crystallized. The result is a blonde-colored, perfectly sweet natural sugar that will enhance your favorite coffee, tea, cereal or baked good. Organic sugar is naturally gluten free and can be used as a one-for-one replacement for refined white sugar. Wholesome! also has hundreds of delicious organic sugar recipes.
Wholesome! has a strong commitment to sustainable Non-GMO agriculture. In adherence with strict organic standards, the organic sugar cane fields are green cut and are not burned or treated with herbicides or synthetic fertilizers. This is better for the environment, which ultimately, is better for everyone. This also creates the highest quality, most delicious-tasting unrefined sugar you can find. No chemicals or animal by-products are used to make or decolorize this sugar making it ideal for vegans.
The Fair Trade Certified logo is Wholesome!’s guarantee that their farming cooperatives are paid directly for the cane they grow and mill. This means that farmers can compete with factory farms, cultivate the quality of their crops, send their kids to school and build thriving communities.
Wholesome!: A Noble Company
At Wholesome!, they are committed to providing the most delicious fair trade certified, organic, natural and Non-GMO Project verified sweeteners sourced from ethically and environmentally responsible growers and manufacturers. They provide safe and flavorful sweeteners that are produced with respect for food safety, the environment and human welfare. They strongly believe in the importance of sustainable and organic agriculture to encourage a safe and beautiful future for the planet and its people. They believe protecting the environment through sustainable farming is critical to a healthy planet and healthy people. They believe that the farmers who feed the world every day deserve a fair price for the crops they grow.
High Ethical Standards Since 2001
Wholesome!, formed in 2001, is the nation’s leading provider of sustainable, environmentally and ethically responsible, great tasting sweeteners. They specialize in supplying organic, fair trade certified, Non-GMO verified sugars, syrups and honeys, all made from nature’s best resources. Wholesome!, headquartered in Sugar Land, Texas, employs almost fifty people and sources natural sweeteners in seven countries around the globe. The company relaunched the Wholesome Sweeteners brand in 2015 as Wholesome!.
The Wholesome! team pioneered the fair trade certification process for sugar and honey in North America. Since launching the first fair trade sugar and honey in America in 2005 and 2008 respectively, Wholesome! has paid more than $10 million in social premiums to benefit fair trade partners, farming and beekeeping cooperatives in the developing world. They thank you for purchasing Wholesome! brand products.
Mission & Values
Love, kindness and joy may not appear on their ingredient labels but they’re in Wholesome!’s packages just the same. Each time you choose Wholesome! products, someone’s life gets a little bit sweeter. They pour their whole heart into all they do. They are committed to organic and stay on the cutting edge of eco-friendly agriculture to ensure the smallest footprint possible. They are dedicated to fair trade and partner with caring farming families across the globe. Wholesome! partners are guaranteed a fair price so they can treat their loved ones well. Live Sweetly.
Sweet is always better when it’s wholesome.
In 2001, management committed to this simple promise. And they’ve been pouring their hearts into it ever since—making organic, better-for-you products that sweeten moments for you as they sweeten lives for others.
The result? Wholesome sugars, honeys and treats that are more than delicious—they’re mindfully delicious. Here’s how they deliver on their promise to you.
They only use real and recognizable ingredients. Nothing artificial. Their organic growing practices ensure that every drop, spoonful and snack tastes as it should.
They believe in giving you better choices. All of their products are non-GMO and free from harmful additives. And they are committed to creating even more gluten-free, allergy-friendly and better-for-you options that don’t sacrifice taste.
Promise for a Better World.
They couldn’t bring you mindfully delicious treats without our farmers and beekeepers. So they worked to ensure they get a fair price for their crops and pioneered sustainably grown and responsibly harvested standards for sugar and honey. Some consider this Fair Trade. They simply consider it fair. Because it truly empowers their partners with life-changing resources to help their communities—from building schools for kids to making sure families can get the medical care they need.
Real taste. Better-for-you choices. A more responsible way of working. These are the things that make Wholesome products mindfully delicious. Join us to make life a little sweeter for all.
Wholesome Mission: To provide mindfully delicious choices for life’s sweet moments.
Wholesome’s Core Values:
- Quality: They produce quality, great tasting ingredients and products.
- Choice: They are passionate about real alternatives for you and our planet.
- Advocacy: Their ingredients are organic, natural, and “free-from” many unsavory ingredients because they believe in a healthier, sustainable lifestyle.
- Pioneer: Their pioneering spirit enables them to be 1st-to-market with a range of quality, healthier sweet ingredients and candies.
- Passion: They care for you, their farmers and suppliers, and for our planet through Fair Trade and empowerment initiatives.
Life is sweeter when it’s Wholesome!
Love, kindness and joy may not appear on their ingredient label, but they’re in this package just the same. Each time you choose Wholesome! products, someone’s life gets a little bit sweeter. Wholesome! pours their whole heart into all they do.
They are committed to organic and stay on the cutting edge of eco-friendly agriculture to ensure the smallest footprint possible. Wholesome! is dedicated to fair trade and partner with caring farming families across the globe. Their partners are guaranteed a fair price so they can treat their loved ones well. Live sweetly.
Wholesome! Frequently Asked Questions
Q: There are black specs in the sugar pouch. What is that?
A: At Wholesome!, they care about providing their customers high quality, great-tasting sweeteners. That’s why their products are USDA Organic Certified and Non-GMO Project Verified. From time to time, you might find a hard, dark colored granule mixed in with your organic sugar. Don’t worry! Most often, this is a burnt piece of sugar or organic plant fibers inherent to the sugar. The artisanal nature of their sugar involves heating sugar cane juice or coconut nectar (in the case of coconut palm sugar) until it crystallizes. Occasionally, plant fibers might accidentally be cooked down in the process as well. They are harmless. It is similar to seeing a darker spot on baked or toasted artisan breads.
Q: Where does Wholesome! source its retail Organic Sugar Cane?
A: It all begins at Azucarera Paraguaya’s (AZPA) organic sugar cane farm in Paraguay. Wholesome! is proud to work in close partnership with this 95-year-old sugar producer who’s mission and objectives are to continually improve processes and produce an excellent product, in an ethical manner, while keeping the environmental impact to a minimum.
Q: What does it mean that Wholesome! Organic Sugar is “green-cut?”
A: Green-cut refers to the fact that there is no burning of the fields taking place in the harvest of their fair trade organic sugar. Field burning is a common practice with conventional cane sugar harvesting. The burning is done to remove all the additional foliage and make the mechanical harvesting and subsequent cane crushing and sugar extraction more efficient. It eliminates the additional “plant trash” from the processing. Burning of cane fields is significantly detrimental to wildlife and the environment. Wholesome!’s fair trade organic sugar cane is almost exclusively hand-cut by the farmers. Additionally, they machete all of the foliage so it lies in the freshly harvested field acting as a natural barrier to weed growth.
Q: How much yield does a cooperative farm produce?
A: An average estimate would be 65 to 70 metric tons of sugar cane per 2.5 acres for the growers.
Q: Why does the granulation size seem to fluctuate on Wholesome! Natural & Organic Sugars?
A: Wholesome! Organic and Natural Sugars are artisanally produced from a first crystallization of sugar cane juice without the use of chemicals, bleaches or flocculents. For this reason, granulation cannot be specifically controlled and fluctuations, while rare, are possible.
Q: What temperature is Wholesome! Organic Sugar processed to and for how long?
A: Wholesome! Organic Sugar is processed at a temperature around 320 F and the minimum time “cooking” would be about 4 hours.
Q: Are Wholesome! sugars refined?
A: All Wholesome! sugar cane products are minimally processed (unrefined) directly from the sugar cane. The sugar cane is simply crushed to extract the juice. The juice is heated to evaporate the moisture and concentrate the sugar which is then crystallized and dried. This minimal physical, processing retains a significant proportion of the natural cane molasses in and around the crystal giving the product it’s unique color & flavor qualities. Refined sugars are subjected to several further chemical processes to make pure white sugar (sucrose). Refined ‘Brown’ sugars are then made by ‘painting’ or coating the crystal in molasses or other dark colored syrups. Wholesome! mission is to focus on ethical sourcing and minimum physical processing of sugar cane to produce the best quality, safe & flavorful sweeteners available.
Q: What is the glycemic index of Wholesome! Organic Sugar
A: There are two indexes that may be used to determine the glycemic index. On the “White Bread Scale” = 92 On the “Glucose Scale” = 64.
Q: How much sugar cane does it take to produce one bag of Wholesome! Organic Sugar
A: It takes about 10 pounds of organic sugar cane to make 1 pound of Wholesome! Organic Sugar.
Q: Are Wholesome! organic sugars processed through bone char?
A: No, all of Wholesome!’ sugars are vegan. They do not process sugar through bone or animal by-products.